Goli Vada Pav: Franchise Model and Business Strategy

The Fast-food industry has been booming since years in India. With the introduction of many foreign dishes as well as innovative food mixtures, the industry has been in a stage of constant demand and growth.

However, apart from the usual favoured foreign fast-food dishes such as pasta and burgers, one fast-food item that always stands out and maintains the favouritism of the masses is Vada Pav.

In fact, the state of Maharashtra is known for the love of people towards Vada Pav. Yet, when we talk about Vada Pav, the only brand that comes to the mind is Goli Vada Pav Franchise. By having its origins from 2004, Goli Vada Pav opened their first outlet in Kalyan, Maharashtra, and has come a long way since then. Currently, the brand has more than 300 + outlets all across the country, making it one of the only such brands in its industry to reach such a huge feat.

Today, the brand is reported to sell around 1 lakh Vada Pav each day and fulfil their customer’s needs. The brand offers a wide range of different Vada pav, one of which includes the Sabu-dana Vada pav. It has won the hearts of all the classes of customers as its Vada Pav are very affordable. Their Vada Pav ranges from Rs. 15 to Rs. 65, which makes it as a reasonable choice for its customers to prefer their Vada Pav instead of other Vada Pav sellers. Their menu is not just limited to Vada Pav, but they also offer items such as Pav Bhaji, rolls, desserts, fries, and so on.

Despite the state or area, the brand has been gaining the appreciation of all the people through its unique flavoured Vada Pav’s. The brand even has bigger plans and vision for its growth which even includes operating an app of its own, thereby increasing their reach.

Advantages

It is the advantages and the USP’s of the brand that makes it stand out from all the other brands in its sector. For an individual to acquire a Franchise of a brand, it becomes crucial to select the right brand to go with, which can be only recognized by weighing its advantages over other brands in the market.

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The various advantages of acquiring the Goli Vada Pav Franchise are mentioned as follows.

• Apart from the usual Franchise that one acquires in different industries, the primary advantage of acquiring Goli Vada Pav Franchise is that it dominates the industry in which it is. There are very few or as good as ‘none’ brand that rivals the stage at which Goli Vada Pav is. It dominates the flow of Vada Pav in the market by selling around 1 Lakhs + Vada Pav’s every day through all of its different outlets that are scattered in the country.

• It is the variety of items on the menu that makes a brand more prosperous and loved among its customers. It is said that the major contributing factor behind Goli vada Pav’s success is the various types of Vada Pav flavours that it has to offer to its customers. Be it cheese Vada Pav or the most unique and all-time-favourite ‘Sabu-dana’ Vada Pav, people always savour the taste of the same, and the frequency of their visits never lowers.

• Affordability is another factor that is of crucial nature and that plays a significant role in the success of a brand. The usual range of the flavoured Vada Pav goes from INR 15 to INR 65. This makes it very reasonable and convenient for all the customers who prefer eating from Goli Vada Pav units. It is said that the brand outsources a few of the crucial tasks, which helps them to lower their expenditure, thereby lowering the price of their Vada Pav.

• Last but not the least, the brand also has a variation in its menu. They offer other items such as Pav Bhaji, rolls, fries, desserts, and so on. This ensures that they not only make their income from the different flavoured Vada Pav, but also entertain their customers by offering something else on the table. As a franchise unitholder, it becomes very profitable for an individual to have different variety in their arsenal while serving their customers.

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Goli vada Pav Franchise Cost

Investment decides the return on investment and the likely break-even ratio that an individual would achieve after acquiring the franchise. At the moment, Goli vada Pav offers only one type of Franchise to the individuals who are interested in acquiring them. The total investment required for starting Goli vada Pav Franchise ranges between 10 Lakhs INR to 12 Lakhs INR. The Franchise fee of Goli Vada Pav is around INR 37,500. This investment includes all the facilities and provisions that are to be paid for by an individual to the brand. Once after clearing the goli vada pav franchise cost then you are all set to start the franchise of goli vada pav. 

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Goli vada Pav Franchise Profit

Goli vada pav franchise is a profitable business and the goli vada pav franchise profit margin can increase more and more with increase in sales. Just by seeing 400 vada per day one can generate a profit of ₹ 100,000 and this goes on increasing with the help of different marketing strategies or branding. 

Requirements

To acquire the Franchise of Goli Vada Pav, there are certain criterions or requirements that one must adhere.

The various requirements are mentioned as follows.

• The minimum area required to be eligible for acquiring Goli Vada Pav Franchise is between 350 sq. ft or more depending on the location chosen by the individual. Further, the unitholder is required to have a 15 ft front area in a market region.

• You are required to take the appropriate training which is provided by the brand itself through its ‘Goli Academy’. To maintain the brand value, all the staff members should be familiar with the training, the skills, the art, etc, while commencing the business.

•  Every unit is expected to have a minimum of four staff members in its outlet. Four members is a decent enough number for commencing the business.

Application Process

To apply for Goli Vada Pav Franchise, there are various modes through which an individual can get in touch with the brand representatives. The best and recommended way is to visit the official website of the brand and go through all the details before applying for the Franchise or making any enquiry. By clicking on the ‘Franchise’ option you would find all the details about the brand. The interested investors can also get connected with Goli vada pav with the help of Goli vada pav franchise contact number (022) 66895000.

FAQ’s